Psychology of Persuasion
Psychology of Persuasionpsychology-of-persuasion-summary

Psychology of Persuasion

$7.00

The Psychology of Persuasion IQ Matrix will help you to develop the critical skills of persuasion and incorporate them into your professional life. The mind map will help you gain a deep understanding into the simple yet profound persuasion tactics you can utilize to sway others to your way of thinking. The mind map explores the mindset of persuasion, human motivators and more.

Who is this map for?

  • Anyone who struggles to persuade and influence other people.
  • Anyone who works in sales or needs to sell themselves or their ideas.
  • Anyone who would like to know more about the psychology of persuasion.

Henry B. Stendhal

A shepherd always tries to persuade the sheep that their interests and his own are the same.


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  • Description

    Product Description

    The Psychology of Persuasion IQ Matrix will help you to develop the critical skills of persuasion and incorporate them into your professional life. The mind map will help you gain a deep understanding into the simple yet profound persuasion tactics you can utilize to sway others to your way of thinking. The mind map explores the mindset of persuasion, human motivators and more.

    Here is a quick breakdown of each branch of the Psychology of Persuasion IQ Matrix:

    • Personal Credentials:  Breaks down the personal mindset you must cultivate and the skills you must master in order to enhance your persuasive ability.
    • Human Motivators:  Lays down the personal, social and emotional human motivators that you must learn to stimulate throughout the persuasive process.
    • Fundamentals of Persuasion:  Delves into the fundamental laws of persuasion and the essential guidelines that you must abide by throughout the persuasive process. This branch also identifies some of the common reasons why people may resist your methods of persuasion.

    Stick with these principles, memorize and incorporate them into your daily persuasion regime, and you will progressively gain a significant amount of influence over those whom you seek to convince to your way of thinking in business and in life.


    When you purchase the Psychology of Persuasion IQ Matrix you will receive:

    • A PDF copy of the IQ Matrix, which you can use for printing in high resolution.
    • A JPG image file of the IQ Matrix, which is ideal for viewing on tablets and mobile devices.
    • A MindManager file for those who wish to edit the content of the IQ Matrix.
    • A printable PDF summary of this IQ Matrix to help you better understand each concept.

    About the MindManager file format

    This file can be opened and edited using MindManager mind mapping software. Alternatively you can also use iMindMap or the free mind mapping software xMind to open this map. Please however be aware that opening this file using another software besides MindManager will alter the formatting of the map. However, all content will be intact and the map can still be edited and reformatted to suit your purposes. This file is zipped and can be unzipped using file archiver software. We recommend you use the free open source 7-zip software.

    For further details, please view the FAQ page.


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